What are cookies?
Cookies are small text files stored on your device when you visit a site. We also use similar technologies (pixels, local storage, server-side identifiers). We group them into four categories: necessary, functional, analytics and advertising.
Consent Mode v2 & Global Privacy Control
We implement Google Consent Mode v2 with the seven required signals (ad_storage, ad_user_data, ad_personalization, analytics_storage, functionality_storage, personalization_storage, security_storage). We honor the Global Privacy Control (GPC) browser signal as an opt-out for users in California, Colorado, Connecticut and other states that recognize it.
Cookies we use
| Name | Provider | Purpose | Duration | Category | Location |
|---|---|---|---|---|---|
irm_consent_v1 | Us (first party) | Stores your consent choices | 12 months | Necessary | US |
_irm_uid | Us (first party) | Stable identifier for measurement deduplication | 12 months | Analytics | US |
| Session | Us (first party) | Keeps the site working (CSRF, routing) | Session | Necessary | US |
_ga, _ga_* | Google LLC | Aggregate usage statistics (GA4) | Up to 24 months | Analytics | US (EU→US under SCCs) |
_gcl_au, _gcl_aw, IDE | Google LLC | Google Ads measurement & remarketing | Up to 13 months | Advertising | US (EU→US under SCCs) |
_fbp, fr | Meta Platforms, Inc. | Meta Pixel — ad measurement & remarketing on Facebook/Instagram | Up to 12 months | Advertising | US (EU→US under SCCs) |
International data transfers
Google and Meta process data in the United States. For EU/UK/Swiss users, transfers rely on the European Commission Standard Contractual Clauses (SCCs) and, where available, the EU-U.S. Data Privacy Framework certifications of the recipients.
How to manage cookies
- Change your preferences any time: .
- Exercise your CCPA/CPRA opt-out: Do Not Sell or Share My Personal Information.
- Configure your browser to block or delete cookies. Necessary cookies are required for the site to function.
- Install Global Privacy Control. We honor it automatically.
Changes
We will update this Cookie Policy as our use of cookies changes. The “Effective date” above will be revised.